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The Club Technest organized the event TECHNOLOGIA - Innovative Advertisement through Social Media for the students of BBA and B.Com on 5th Nov, 2019. The objective of the event is to make Students learn to create ads with latest technology along with the intention to throw a social message to the society. Managing Social Media and how to viral the video are the other aspects. The Judges of the competition are Mr. Naresh Bhagat, CEO at LeLogix Design Solutions Pvt. Ltd. and LeLogix Business Solutions Pvt. Ltd. along with Dr. Ajay Kumar Tyagi, Professor at BBA LLB Department in JIMS Engineering Management Technical Campus. Dr. Arun Kumar Singh with all the Faculty members of BBA graced the occasion. In total, there was seven teams, 6 teams from BBA and 1 team from B.Com. The Winner of the event was decided on the following grounds:

Stage 1 (Online): 300 Marks
  • Video uploaded on Official YouTube channel of JIMS Engineering Management Technical┬áCampus.
  • Video must get LIVE by 11th October 2019 to 4 November 2019 till 12 P.M.
  • Teams were marked based on Views, Likes and Shares.
  • Marking was done on percentile basis i.e. Teams can score maximum 100 marks in each category.
Stage 2 (Judges round): 200 Marks

Judges marked the videos based on following criteria:

  • Oral Presentation by Teams explaining their Videos.50 Marks
  • Product Promotion50 Marks
  • Social Message50 Marks
  • Feel of the Video50 Marks

Winning Team

Team Names Title Final Score
TEAM-1 (BBA) Aman khandelwal (III A)
Tushar Bisht (III A)
Manan walia (III A)
Anjali Bisht (III A)
Vanshita Arora (III A)
*Chocolate dreams*
"- _Rishtey zubaan se nahi_,
_dil se bante hai_"
470 out of 500

Event concluded with the presentation of Memento to Mr. Naresh Bhagat by Dr. Arun Singh.

Stats Highlights

S.No. Attribute Before Technest After Technest Growth
1. Subscribers 192 749 390%
2. Highest views for a video 1200 4000 333%
3. Highest likes for a video 122 790 647%
4. Avg. Time Spent on PageAvg. Time Spent on Page 58 sec 1.12 min 124%